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The impact of PMS design on hotels
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The impact of PMS design on hotels

The impact of PMS design on hotels

Why PMS user experience matters for training, retention, and empowerment
The hospitality industry is at a crossroads. Hotels are struggling to find and retain qualified staff, driving up wages, affecting guest experience, and cutting into profitability. 
As of today:
76%
-
of hotels report staffing shortages (AHLA)
40%
average churn rate in hospitality (Cloudbeds)
20%
increase in wages from 2019 to 2024 (AHLA)
5
weeks to fill open positions (Skift)
To address these challenges, hotels must turn to technology and automation. However, poorly designed, complicated systems require long training and adoption periods, creating barriers to onboarding and upskilling.

That’s where investment in hospitality technology that prioritizes human-centered design becomes essential.

At Cloudbeds, we have always recognized that user-centered technology fosters greater productivity and efficiency for hotels.

Specifically, we wanted to understand how hotel employees feel about the property management system they use, whether it’s ours or another provider’s. How easy is it to learn? How does it impact their work? What are the benefits of a positive user experience, and what risks are posed by a poor one?

To do this, we partnered with NYU professors and a leading market research firm to conduct a survey of 500 hotel employees and looked inward at our own UX methodology to see the real-time impact of PMS UX on hotel operations and the key functions that empower frontline employees and managers on a day-to-day basis.

To qualify, participants needed to be currently or recently employed by an independent hotel or hotel group and required to use a PMS regularly in their work (this survey was PMS-agnostic). 

The PMS User Experience Report objectives
1. To assess employees’ PMS user experience across multiple vendors using unbiased, objective metrics.
2. To explore relationships between the PMS user experience and operational outcomes.
3. To contrast the opinions and experiences of frontline employees with those of managers.
4. To analyze differences in PMS user experience, training methods, and employment trends across regions
Dive into the PMS User Experience Report's findings.
Read the report
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